2026 Seoul Design Week

About this event

Seoul Design Week is a design festival showcasing the leading tastes of the global design city, Seoul. Celebrating its 13th year, Seoul Design Week presents diverse design content under the theme 'The Design Recipe' for 12 days from October 14th to 25th. The DDP Design Fair is a space designed with the concept of a 'Market Full of Tastes,' where visitors complete the space with their own tastes using brands discovered in Seoul. The space is configured around 'tastes' rather than consumption categories, providing a stage where brands and emerging designers harmonize. The exhibition unfolds at major landmarks in Seoul, including DDP, Seongsu, and Hongdae. From the works of 100 designers active in contemporary Seoul to exhibitions of design processes from overseas studios and a goods pop-up exhibition filled with 'Seoul-ness,' it will fill all of Seoul with diverse inspiration and serve as a venue covering the wide spectrum of the design industry. In addition, various ancillary programs such as exhibitions and markets will be presented to strengthen the global competitiveness and differentiation of Seoul design and improve the lives of Seoul citizens. 1. DDP Design Fair - Period: 2026.10.14.(Wed)–2026.10.18.(Sun) - Location: DDP Art Hall (All Halls) 2. Design Exhibition - Period: 2026.10.14.(Wed)–2026.10.25.(Sun) - Location: DDP Grass Sarangbang / Igansamun Exhibition Hall / Oulim Square / Museum Dulle-gil, etc. 3. Design Market - Period: 1st Round 2026.10.16.(Fri)–2026.10.18.(Sun) / 2nd Round 2026.10.23.(Fri)–2026.10.25.(Sun) - Location: DDP Park Area Palgeori (Outdoor) 4. Off-site Exhibition - Period: 2026.10.14.(Wed)–2026.10.25.(Sun) - Location: Seongsu ZZON / Hongdae Pigment Yeonhui / Seoul Design Spots, etc.

Location

Jung-gu Dongdaemun Design Plaza

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